There have been a lot of theories over the years about the best way to do image SEO, why you should do it, and how it affects your site. In today’s video I go through what’s valid and what isn’t, and unpack some of the old tactics that you don’t hear about as much anymore.
These walk and talk videos are a casual way to discuss various aspects of SEO and digital marketing — what’s true or isn’t in my experience, which things should people focus on first, and straight up how certain things work.
Brian Watkins is an SEO consultant and writer with over 18 years of experience helping businesses grow through clear, strategic content. He specializes in translating complex ideas into practical, search-driven content that connects with real people.