My SEO Blog
Practical advise from a content-focused professional with 19 years experience.
Read the latest posts below:
Don’t Skip Website ADA Compliance or Privacy Compliance
My wife and I were talking about a presentation she watched during a lunch networking meeting, about marketing. Near the end, the audience asked the presenter a few key questions: What about ADA compliance in the websites you build? Do you help businesses deal with...
Is Blogging Still Worth It For SEO In 2026?
Blogging has been a staple of content marketing for long enough that some businesses have formed and grown within that era, never knowing a state of being without it as a strategy. But with how much has been changing with Google and content consumption in general in...
Should Businesses Bother With Local Listings in 2026?
Even though I've never been a big directories guy, I've always recommended some degree of local push with my ongoing clients. If for nothing else, to say that we've checked all the foundational boxes. There are two major things I've noticed in the last few months,...
Interpreting Google’s Shift (May Core Algorithm)
Another wave forward for the pressure of novel, useful content. I guess it was inevitable with the last couple years of nonstop AI tactics for churning out content. My own experience of local networking and webinars have shown the prevalence of leaning on the LLM of...
How Do I Build Authority On A New Website?
Traditionally people would often think authority = backlinks + time. What's emerging now, though, is more like authority = trust signals that stack and reinforce each other. That absolutely can still mean backlinks and how long your website has been around. But what...
Why .com Still Wins (Even When It Shouldn’t Matter)
Over the years, a ton of new domain suffixes have cropped up. In some scenarios, that’s allowed for creative names like visual.ly. But I think unless you're going to do something deliberate, something that makes specific use of the suffix itself as a part of the name,...